How GadgetHub grew AI visibility across markets
An online consumer electronics retailer noticed AI models favored larger competitors in product recommendations — and used Aivius's 6-step GEO engine to grow AI visibility and earn citations from multiple AI models.
AI citation trend · last 30 days
Illustrative customer analytics dashboard.
Customer overview
| Company | GadgetHub |
| Industry | Consumer Electronics / E-commerce |
| Scale | Online retailer, multiple markets |
| Challenge | AI models favored larger competitors when shoppers asked for product recommendations, leaving GadgetHub absent from AI answers across key buying-decision prompts |
GadgetHub sells gadgets and tech products online to shoppers across multiple markets. When the team started asking AI models for product recommendations in their own category, they kept seeing larger competitors cited — and rarely themselves. They had no way to measure how often AI models mentioned them, which prompts mattered, or why rivals dominated the answers. Without a baseline, every content change was a guess.
Solution: Steps 1, 3, and 5 of the 6-step GEO engine
Market Competition Analysis
Aivius benchmarked GadgetHub's AI Share of Recommendation against key competitors. This revealed exactly where larger rivals were being cited in AI answers — and which high-intent buying prompts GadgetHub was missing entirely.
Prompt Research
The Prompt Research Tool surfaced the electronics-related prompts shoppers actually ask across AI models — from "best wireless earbuds under $100" to "which robot vacuum is worth it." GadgetHub prioritized the prompts with the strongest buying intent for immediate action.
Off-page Optimization
Aivius helped GadgetHub build off-page presence on tech review forums and Reddit — the sources AI models frequently cite. By earning mentions where shoppers research gadgets, GadgetHub expanded the citation-worthy footprint AI crawlers could draw on.
Implementation timeline
Results
"Aivius showed us exactly where AI search was underserving our category. We could see which buying prompts shoppers asked, which competitors got cited, and where we were invisible. That clarity let us focus on the content and off-page signals that actually moved the needle."
GadgetHub
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See how much AI visibility you're missing across your markets — and how to fix it with the 6-step GEO engine.