Aivius vs Profound: Revenue Attribution vs Visibility Score
Profound charges $399/month for a visibility score that can't tell you how much revenue AI search drove. Aivius Pro at $99/month gives you dollar-amount attribution, Shopify/Stripe integration, and a satisfaction guarantee.
The Core Difference
They track mentions. We drive revenue. A visibility score can't justify budget allocation, can't prove ROI, and can't tell your CFO what AI search is worth. A revenue dollar amount can do all three.
3 Key Differences That Matter for Your Revenue
Revenue Attribution vs Visibility Score
Profound's highest tier ($399 Business) gives you a visibility score across 5 engines. That score tells you how often your brand appears in AI responses — but it can't tell you whether those appearances drove any revenue. You get a number between 0 and 100, and that's it.
Aivius Pro ($99) gives you AI Attributed Revenue — the dollar amount that AI search drove to your business this month, connected to your Shopify, Stripe, or GA4 data. You can tell your CFO: "AI search generated meaningful revenue this month at Positive ROI on our $99 investment."
High-Intent Query Coverage vs Total Mentions
Profound counts total mentions across AI engines. If your brand appears in 1,200 AI responses, Profound reports 1,200 mentions. But 80% of those mentions are in informational queries ("what is CRM," "CRM definition") that produce zero revenue.
Aivius measures High-Intent Query Coverage — your percentage of buying-decision queries where you appear. If you appear in 520 of 1,240 high-intent queries, your HIQC is 42%. Every percentage point of HIQC directly correlates with AI-attributed revenue.
Complete Revenue Engine vs Monitoring Only
Profound monitors AI visibility and provides weekly reports. That's stage 1 (Detect) only. They don't diagnose why you're missing queries, don't execute content fixes, and don't measure revenue impact. You're monitoring a score that you can't act on.
Aivius is a complete 6-step GEO Engine: Market Competition Analysis → Website Technical Optimization → Prompt Research → On-page Optimization → Off-page Optimization → Performance Monitoring. Every step produces an actionable output that drives revenue.
Detailed Feature Comparison
| Feature | Profound | Aivius |
|---|---|---|
| AI Models Covered | 5 (ChatGPT, Perplexity, Gemini, Claude, Google AIO) | 9 (ChatGPT, Perplexity, Google AIO, Gemini, Claude, Copilot, Meta AI, Rufus, Apple Intelligence) |
| Core Metric | Visibility Score (0-100) | AI Attributed Revenue ($) |
| Revenue Attribution | Not available at any tier | Shopify/Stripe/GA4 integration at Pro ($99) |
| High-Intent Query Coverage | Not tracked — only total mentions | Proprietary HIQC metric with intent classification |
| AI Share of Recommendation | Share of Voice (all queries, no intent weighting) | Share in high-intent buying queries only |
| Content Diagnosis | No — only monitoring reports | Crawlability, authority, semantic, quote-readiness analysis |
| Content Execution | No — monitoring only | AI content rewriting, authority signal builder, one-click publish |
| llms.txt Generator | No | Yes — free tool |
| 6-step GEO Engine (full methodology) | ❌ Partial | ✅ Complete 6-step framework |
| Off-page Optimization (Reddit/Quora/Wikipedia) | ❌ Not available | ✅ Dedicated module |
| AI Corpus Analyzer (9 LLM source comparison) | ❌ Not available | ✅ Yes, per-LLM corpus mapping |
| ROI Promise | No guarantee | satisfaction within 90 days, or refund + 90 days free |
| API Access | Business tier ($399) | Pro tier ($99) |
| Team Members | 1-3 (tier-dependent) | 1-5 (tier-dependent) |
| Starting Price | $99/mo (ChatGPT only, no attribution) | $39/mo Starter / $99/mo Pro (with attribution) |
| Best Tier for SMBs | $399/mo Business (5 engines, still no attribution) | $99/mo Pro (9 AI models, attribution, satisfaction guarantee) |
ROI Comparison: What $99 vs $399 Actually Delivers
Profound $399/month
Aivius Pro $99/month
Profound costs 4x more and delivers 0x in provable revenue. Aivius costs 4x less and delivers Positive ROI in attributed revenue. The difference is not price — it's product category. Profound is a monitoring tool. Aivius is a revenue engine.
Why Customers Switch from Profound to Aivius
Stop Monitoring Scores. Start Driving Revenue.
Profound gives you a number. Aivius gives you dollars. Switch to the AI Revenue Engine and prove satisfaction within 90 days — or get your money back.
Start satisfaction Trial — $99/month Free AI Revenue AuditFrequently Asked Questions
Does Profound offer revenue attribution?
No. Profound only offers visibility scores and mention tracking at all tiers, including their $399 Business plan. They cannot tell you how much revenue AI search drove to your business. Aivius Pro ($99/month) includes full revenue attribution with Shopify, Stripe, and GA4 integration.
What does Aivius Pro at $99 include that Profound $399 doesn't?
Aivius Pro includes: (1) Full revenue attribution with Shopify/Stripe/GA4 integration, (2) High-Intent Query Coverage tracking, (3) Content diagnosis and execution (AI rewriting, authority signals), (4) 9 AI models (ChatGPT, Perplexity, Google AIO, Gemini, Claude, Microsoft Copilot, Meta AI, Amazon Rufus, Apple Intelligence), and (5) satisfaction guarantee. Profound's $399 plan only offers visibility scores across 5 engines with no attribution, no execution, and no ROI guarantee.
What is our satisfaction guarantee?
If you don't see at least satisfaction on your Aivius Pro plan within 90 days, we refund your entire subscription and give you 90 more days free. No questions asked. Profound offers no ROI guarantee of any kind.
Why does Profound charge more but deliver less?
Profound is priced based on the number of AI engines covered. Their $99 Starter covers only ChatGPT; their $399 Business covers 5 engines. But adding more engines to a monitoring tool doesn't change the fundamental limitation: monitoring can't attribute revenue. Aivius is priced based on the revenue outcome it delivers. $99 Pro gives you attribution across all 9 AI models because attribution is the core feature, not a premium add-on.
Can I try Aivius before committing?
Yes. You can start with our free AI Visibility Checker to see your current position across 9 AI models. Then sign up for Pro ($99/month) with our satisfaction guarantee — if you don't see satisfaction in 90 days, you get a full refund plus 90 free days.